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Our Stories.
In an effort to facilitate diversity, Macy’s has shone the spotlight on seven exceptional black-owned businesses across all avenues of retail as part of their Black History. Black Brilliance campaign. The brands praised by Macy’s represent entities that are committed to creating a culture of inc...
Whether you’re going out with your boo or staying in this Valentine's Day, Glamour Magazine has got you covered with a list of 2022’s best lingerie brands. In a comprehensive list of their fashion favorites, writer Talia Abbas cites the importance of inclusive brands that have options for everyo...
Citing growing social consciousness after George Floyd’s May 2020 murder and subsequent Black Lives Matter protests, writer Kiana Murden stresses the importance of supporting black-owned businesses in this CNN Underscored article. Aiming to shine light on overlooked and undervalued brands, Murden...
Gone are the days of only having one “cocoa” option from all the deep hues to pick from!
With more options comes more confusion but don't stress--we are here to help you.
Do you have deeply melanated skin? Do you have trouble finding shades that best match your skin tone and undertones?...
Do you have very fair skin?
Do you have trouble matching traditional beige shades because they are too dark for you?
You may be one of our early risers representing our 7 AM, 8 AM, 9 AM, and 10 AM shades.
Let’s break it down...
Typically worn by our porcelain beauties, 7 AM is an off-whi...